The Issue
The past season was difficult for many Mid-South cotton producers. Larry McClendon, however, remains an optimist about the 2010 season, as well as the future of the U.S. cotton industry. After spending the last two years in major leadership positions for the National Cotton Council, he reflects on some memorable experiences.

Cover Photo By Tommy Horton

Feature Stories
• Looking Ahead
• New Textile Mill Up & Running
• Optimism Abounds Prior To TCGA Meeting
• Precision Ag Shows It Can Work In Southeast
• CF Web Site Has A New Look
• Texas Producer Stays Faithful To Cotton
• Townsend Honored As CCOY
• Arizona Research Agronomist Feaster Receives Genetics Award
• Sen. Lincoln To Visit Memphis
• Cotton Finds A New Use In Wall Covering

Columns & Departments
• Editor's Note: Larry McClendon’s Memorable Journey
• Cotton's Agenda: Rules Should Reflect The Law
• Specialists Speaking
• Industry News
• Industry Comments
• Web Poll: Reader Says, ‘SURE In A Mess’
• My Turn: Reality Check