Saturday, March 14, 2026

Research & Promotion

Water-Use Efficiency Supports Sustainability

• By Brent Murphree, Memphis, Tennessee • Throughout the Mid-South, Cotton Incorporated-funded water research is making huge impacts on how cotton farmers manage their irrigated crop. Over the past 30 years, producers have improved irrigation efficiency in cotton 82 percent, according to...

Meet Cotton Board Chairman Peter McGrath

• By Stacey Gorman, The Cotton Board Director of Communications • The Cotton Board is governed by its membership, which consists of both cotton producers and cotton importers. The importers represent various major U.S. brands and retailers – significant downstream users of...

The Significance Of The ‘Seal Of Cotton’ Trademark

• By Stacey Gorman, The Cotton Board, Director of Communications • The Seal of Cotton has been vital in the success Cotton Incorporated has seen promoting brand awareness for cotton. Dukes Wooters, Cotton Incorporated’s first president, introduced the seal in 1973. The...

‘Life Is Uncomfortable’

Cotton Incorporated Launches New Consumer Advertising Campaign. • By Stacey Gorman,  Cotton Board  Director of Communications • Part of Cotton Incorporated’s mission is to promote all things cotton. It is the organization’s desire to get consumers, everyday people, to care about what’s...

Cotton On Mars In The Future?

The idea of growing cotton on Mars seems farfetched right now, but the future of cotton production and harvest has changed rapidly in the past 10 years. Today, Cotton Incorporated and Southeast researchers are developing technology for an army...

Bollworm Resistance In Dual-Gene Bt Cotton

By Stacey Gorman, Cotton Board Director of Communications — Cotton is susceptible to a wide range of pests, so it’s only natural that insect management is one of the highest variable costs associated with producing the crop. This year, as growers...

Efforts Influence Decisions To Use Cotton In Products

BY STACEY GORMAN COTTON BOARD DIRECTOR OF COMMUNICATIONS Cotton Incorporated is composed of multiple divisions, all working together to increase the demand for and profitability of cotton from farm to retail. Although each division has its own niche mission, they all play...

Cotton Incorporated And Archroma Redefine ‘100% Cotton’

By Stacey Gorman Cotton Board, Director of Communications The Cotton Research and Promotion Program aims to innovate cotton throughout the supply chain — from growing the crop to the processing and finishing of the final cotton garment. Cotton Incorporated has...

2018 Seed Variety Guide

Yield, Quality And Traits The menu of cotton varieties from which to choose in 2018 includes a host of high-yielding, good quality selections. To help you get started, seed companies from across the Cotton Belt provided information about their headliners on...

Cotton Producers Have Renewed Faith

By Stacey Gorman, Cotton Board, Director of Communications Last year, The Cotton Board launched a new multimedia campaign directed toward cotton producers with the hopes of giving them the confidence needed to renew their faith in the crop. The “Renew...

Research & Promotion New Ad Campaign: Leave Comfort To Clothes

Cotton Incorporated is charged with promoting cotton to consumers. It does this through a wide variety of tactics, the most well known of which is advertising. The advertising climate in today’s world is changing and challenging. Companies must be able...

Disease And Insects Take Center Stage

CALIFORNIA UPDATE By Bob Hutmacher Extension Specialist/Agronomist University of California We had what seems like another “unusual” spring this year, with a warm mid-March that encouraged early plantings followed by cool and even cold weather on multiple occasions during April and...

Unstain Your Style

National Prime Rib Day, National Chocolate Chip Cookie Day and National Wine Day – there is actually a national food holiday for every single day of the calendar year. To engage with consumers and take advantage of conversations happening...

Getting to Know Cotton Board Chairman Janet Ydavoy

The Cotton Board is governed by its membership, which consists of both cotton producers and cotton importers. Importers serving on The Cotton Board represent various major U.S. brands and retailers – significant downstream users of cotton. The producers serving...

Improved Decision-Making Is ‘Beltwide’ Goal

The 2017 Beltwide Cotton Conferences (BWCC) can help its attendees improve production, processing and marketing efficiency by providing them with insight into the latest available tools and research findings. Those planning to attend the concurrent conferences, set for Jan. 4-6...

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